Changes in the Business Model for U.S. News and World Report
Most people followed the election news on the television or online. Some used both resources. Internet services like Twitter were strained because of the interchange of messages, as people shared comments with others in their network. By the time the traditional newspapers and magazines reached the streets, the most of the election results were ‘old news’. Such is the competition for the traditional print media and another publication has had to adjust:
“U.S. News and World Report plans to cut its publishing frequency by half for the second time this year, making it the latest news publication to embrace an online-heavy approach, according to a published report Tuesday.”
link: Report: US News to go monthly, focus on web
More and more publications will follow the example of the Christian Science Monitor. The advertisers are going to the internet to find their target demographics. And as the print media comes under increasing financial strain, many people are saving their newspapers that record important events. Newspapers documenting the historic presidential election become more of an important keepsake. Some of those newspapers may not be printing to report on the next presidential election.
Catherine Forsythe
Tags: advertisers, Election, History, Internet, News, print medium, U.S. News and World Report
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